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Full Description
Riches in Progress offers unprecedented behind-the-scenes access into the world of high-stakes entrepreneurship. Self-made millionaire Claudio Sorrentino pulls back the curtain to chronicle his ongoing journey building Body Details into an industry titan. With refreshing candor, Sorrentino shares the opulent spoils and lavish indulgences of success, as well as the punishing trials he's endured—near bankruptcy, problematic partnerships, fending off predatory investors, and more.
This first-hand account provides aspiring entrepreneurs the ultimate masterclass, imparting battle-tested strategies to accelerate your own quest for riches.
From securing start-up capital to managing explosive growth, Sorrentino reveals the brutal truths and hard-fought hustle required to achieve outsized success. Diving into the challenging early days, he recounts how he bet it all on his business idea despite overwhelming obstacles. Sorrentino offers hard-won lessons on finding the right partners, raising capital, and navigating economic calamities like recessions. Readers get an inside look at the pressures and perils of managing outside investors, along with tactics to defend against predatory partners. As his company grows into a national player, Sorrentino shares with refreshing candor the opulent spoils and lavish lifestyle that success brings.
But growth comes with new trials, and Sorrentino finds himself in a battle for control of his company. Offering unprecedented access to high-stakes business dealings, Sorrentino reveals the cutthroat reality behind mergers, acquisitions, and growing a brand into an empire.
Packed with concrete strategies and insider knowledge, Riches in Progress provides aspiring entrepreneurs with the ultimate masterclass. Learn how to accelerate your own quest for success directly from someone conquering it in real-time. If you want to achieve your own fortune and build an industry-dominating business, this unprecedented book is your roadmap. The only easy day was yesterday.
Contents
Acknowledgments
Introduction
1 Reason
2 Start
3 Rise
4 Fall
5 Raise
6 Raise
7 Partners
8 Exit
9 Reviled
10 Resurrect
11 End?
Afterword: The Cause
About The Author
