Property Development and Progressive Architecture : The New Alliance

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Property Development and Progressive Architecture : The New Alliance

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 128 p.
  • 言語 ENG
  • 商品コード 9780470862148
  • DDC分類 721

Full Description


Today, a 'new alliance' is being forged between designers and commercial property developers who are championing progressive design, in projects as diverse as apartment blocks, houses, hotels and offices. While some architects are taking a proactive role in property development, other firms are hammering out a new position for themselves as designer--developers. Simultaneously, property developers are starting to recognise the added value that an architect can bring to a project in terms of planning, design quality and creativity. This issue takes a truly international look at the projects architects and developers are achieving together. It explores the opportunities that are driving the architect--developer alliance in Hong Kong, London, Tokyo and Melbourne, as well as the marketing potential of design excellence in New York. 'Property development has to be market driven and certainly not product driven. The architect can creatively add great value to the developersa commercial objectives by design -- in doing so he can achieve his architectural agenda at the same time." Ken Yeang. "Thank goodness the old guard is dying of obsolescence. Our cities will revel for the evolution."Gregg Pasquarelli, SHoP/Sharples Holden Pasquarelli

Contents

Editorial (Helen Castle). Architecture in Developer Land (Jayne Merkel). Calculated Risk (Sara Moss). Building Design (David B Sokol). A Tower of Damnation (Aimee Molloy). Brit in the Big City (David B Sokol). Risky Business (Eddie Jones). Calibrating the Commercial Potential: An Interview with John Ritblat (Jeremy Melvin). Reconciling the Irreconcilable? The Architecture of Ken Yeang (Helen Castle). A Housing Boom Embraces High Design (Masaaki Takahashi). Melbourne (Low) Rising (Leon van Schaik). Inter(Nation)al (Stephen Varady). Homes for China (Laurent Gutierrez and Valerie Portefaix). In the Kingdom of the Netherlands: A Province of Architecture (Hans Ibelings). How Swede Is It? (Patrick Amsellem). AD+ Interior Eye Architectural Bias Crimes (Craig Kellogg). Building Profile Peace Memorial Park Bowling Pavilion, Wigston, Leicestershire (Jeremy Melvin). Some Place Like Home: Using Design Psychology to Create Ideal Places Toby Israel Engineering Exegesis A Digital Pedagogy for Learning Structures (Shahin Vassigh ). Practice Profile estudio teddy cruz (Denise Bratton). AD Book Club Site Lines Light (Leon van Schaik).