Description
How, if possible, to re-populate declining rural and regional areas? Examining this crucial and complex issue in relation to Australia, this book explores how a particular organization, 'Country Week', has emerged and developed as one means of stimulating the repopulation of declining or stagnating areas. While this is a problem shared by many other developed countries in Europe and North America, Australia's 'Country Week' programme puts forward an innovative range of place-marketing strategies that challenge rural decline and urban migration and can offer new approaches which could be adopted more widely.
Table of Contents
Acknowledgments; Preface; Abbreviations; Chapter 1 Rural Revival?; Chapter 2 Leaving the City; Chapter 3 Country Week; Chapter 4 Strategies: ‘In It to Win It’; Chapter 5 A Place on the Map?; Chapter 6 Going to the Show; Chapter 7 Taking to the Country; Chapter 8 The Good Resident; Chapter 9 Living the Dream? A Retrospective;
