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Full Description
Business and management approaches to innovation tend to focus on incremental changes to existing products and processes, such as new product development, design-thinking, and business model innovation. In contrast, this book focusses on radical and breakthrough innovation, and identifies its distinct sources, organization, processes, and outcomes.The book provides crucial insight into the latest research and experience, and demonstrates how radical innovation practices and policies can be applied to fundamental corporate and social challenges such as climate change.
