Full Description
The volume argues, through theory and research in multicultural perspectives, that discourse/communication is a site of cultural contest, change and cooperation and sets out a practical research agenda for this new area.
Contents
Part Iand Cultural Politics: An Introduction; 2. Discourse and Cultural Transformation; 3. Agendas for Multicultural Discourse Research; Part II: Cultural Struggles in Discourse; 4. Discursive Transition in Central and Eastern Europe; 5. Cultural Value Change in Mainland China's Commercial Discourse; 6. A Chinese Christmas Story; 7. Western Representations of the Other; 8. Western Politeness Theory and non-Western Context; 9. Discourse, Cultural Imperialism, Black Culture and Language Research in the United States; 10. The Discourse of Chinese Medicine and Westernization; 11. Intercultural Communication and Conflict Resolution: Towards an Iranian Approach; 12. Teaching Intercultural Communication in a Chinese Perspective.