Full Description
In Gold and Jade Filled Halls: A Cognitive Linguistic Study of Financial and Economic Expressions in Chinese and German Shelley Ching-yu Hsieh offers an account of how we use financial linguistic expressions every day. They include various linguistic vehicles and cultural models that are related to the real world, such as gold, the stock market, animals, and plants. The cross-linguistic research benefits the understanding of the cultural value and model of cognition embedded in languages. It also provides useful strategies for learning language and possible social factors that influence human behaviors.
