ツーリズム（第２版）<br>Tourism （2ND）

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ツーリズム（第２版）
Tourism （2ND）

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  • 製本 Hardcover:ハードカバー版／ページ数 472 p.
  • 言語 ENG
  • 商品コード 9781789241488
  • DDC分類 338.4791

Full Description

Fully revised, Tourism, 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. The many facets of tourism management are presented in a style that is as relevant for 1st year students as it is for postgraduates. The text offers introductory definitions and detailed discussions of contemporary issues that recognize current teaching practice around the world. Covering topics such as policy and planning, heritage management, leisure management, event management and hospitality management, the book tackles the practical elements of academic tourism such as infrastructure management and economic development, together with other important contemporary issues such as sustainable development and post-tourists. This new edition also features: Updated and new contemporary case studies, including countries such as Egypt, Croatia and The Philippines New material on tourism and sustainability including the SDGs Unions in the travel and tourism sectors Gender issues in travel and tourism Augmented reality and robots Prosumption and co-creation Contributions from professionals working in the tourism industry for a real-world perspective A fresh new layout and full colour text and figures that make it easy to locate information and aid learning Links to new video material throughout, which provide easy access to additional content for further study This will be an essential text for all students of travel and tourism at all levels of study.

Contents

PART I: THE TOURISM INDUSTRY Chapter 1: The Tourism Industry Chapter 2: Economics of Tourism Chapter 3: Tourism Employees PART II: TOURISM PEOPLE Chapter 4: The Tourist Chapter 5: Tourism & Society Chapter 6: The Travel Industry PART III: TOURISM PLACES Chapter 7: Tourism Geography Chapter 8: The Tourism Destination Chapter 9: Tourism Products PART IV: TOURISM MANAGEMENT Chapter 10: Business Management Chapter 11: Managing Tourism Chapter 12: Tourism Marketing Chapter 13: Tourism Strategy PART V: TOURISM DEVELOPMENT Chapter 14: Tourism Policy & Planning Chapter 15: Sustainable Development PART VI: TOURISM FUTURES Chapter 16: Tourism Futures