Full Description
For radical twentieth-century feminists, it was a rallying cry for bodily autonomy and political power. For influencers and lifestyle brands, it's buying fancy nutrition and body products at a premium. And it has now infiltrated nearly every food, leisure, and pop-culture space as a multi-billion-dollar industry.
What is it? To quote a million memes: it's called self-care.
In Decolonize Self-Care Alyson K. Spurgas and Zoë C. Meleo-Erwin deliver a comprehensive sociological analysis and scathing critique of the catchphrase's capitalist, racist undertones. To decolonize self-care, they argue, requires a full reckoning with the exclusionary, appropriative nature of most of the wellness industry, but this education is only the first step in the process. We must commit to new models of care and well-being that allow for health, pleasure, and community—for everyone.
Contents
Editor's Preface
Introduction
Chapter 1: How to Have Amazing Sex (and Become Your Best Self in the Process): Harness Your Receptive Femininity and Practice Mindfulness!
Chapter 2: Marketing Self-Care: From FemTech and Biohacking to Painmoons and Extreme Travel
Chapter 3: You Can Nourish Your Family and Climb the Ladder of Success! The White Neoliberal Feminism and Hip Domesticity of Food-Based Health Movements
Chapter 4: More Care, Less Self ? How to (Hopefully) Move Beyond Complaint, Critique, and Coloniality
References
