Anytime, Anywhere : Entrepreneurship and the Creation of a Wireless World (Reissue)

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Anytime, Anywhere : Entrepreneurship and the Creation of a Wireless World (Reissue)

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 310 p.
  • 言語 ENG,ENG
  • 商品コード 9780521398565
  • DDC分類 973

Full Description


Wireless entrepreneurs are transforming the way people live and work around the globe. In the process they have created some of the fastest-growing companies on the planet. This book tells the story of the birth and explosion of cellular and wireless communications as seen through the eyes of one of the industry's pioneers, Sam Ginn. As deregulation and privatisation swept the globe, Ginn and his team at Air Touch Communications fought for and won licenses on several continents. They built an amazingly successful business using strategic partnerships and joint ventures. In the process they demonstrated a new model for global entrepreneurship in a high-tech, information-based economy. The combination of Air Touch with Vodafone in 1999, and Vodafone with Mannesmann in Europe in 2000 created the largest wireless business in the world. Vodafone also formed a joint venture with Bell Atlantic to create the largest wireless company in America.

Table of Contents

Acknowledgments                                    vii
1 The Race 1 (11)
2 Bell-heads 12 (11)
3 Birth of a Wireless World 23 (11)
4 Innovation amid Regulatory Chaos 34 (7)
5 California Miseries 41 (11)
6 Can They Be Entrepreneurs? 52 (10)
7 First Mover 62 (14)
8 Breaking with the Past 76 (5)
9 Innocents Abroad 81 (14)
10 Crisis at Home 95 (6)
11 Margaret Thatcher's Revolution 101(7)
12 Deconstructing Culture while 108(5)
Reconstructing Leadership
13 A Digital Home Run 113(17)
14 The Topaz Solution 130(11)
15 Riptides of Reform 141(9)
16 Air Touch 150(9)
17 Competition from New Quarters 159(15)
18 Battling Systems 174(9)
19 The Wireless Explosion 183(12)
20 Globalism Realized? 195(5)
21 A Surprising Long-Distance Call 200(14)
22 Bidding for the Future of a Wireless 214(7)
World
23 The Meld 221(12)
24 A Global Powerhouse 233(13)
25 The Wireless World 246(17)
Notes 263(38)
Index 301