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Full Description
Bestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, 3e International Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach to the facts by linking terminology with applied concepts; their "lecture in a book" style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.
Contents
1. Introduction, Acquiring Knowledge, and the Scientific Method. 2. Research Ideas. 3. Defining and Measuring Variables. 4. Ethics in Research. 5. Selecting Research Participants. 6. Research Strategies and Validity. 7. The Experimental Research Strategy. 8. Experimental Designs: Between-Subjects Designs. 9. Experimental Designs: Within-Subjects Designs. 10. Non-Experimental and Quasi-Experimental Strategies: Nonequivalent Group, Pre-Post, and Developmental Designs. 11. Factorial Designs. 12. Correlational Research Strategy. 13. Descriptive Research Strategy. 14. Single-Subject Experimental Designs. 15. Statistical Evaluation of Data. 16. Writing an APA Style Research Report. Appendix A: Random Number Table and Instructions. Appendix B: Statistics Demonstrations and Statistical Tables. Appendix C: SPSS Instructions. Appendix D: Sample Research Paper. Glossary. References. Index.
