基本説明
This second edition of the landmark textbook builds on its reputation as the first systematic and comprehensive account of the grammar of visual design, with new material on moving images and on colour.
Full Description
This second edition of the landmark textbook Reading Images builds on its reputation as the first systematic and comprehensive account of the grammar of visual design. Drawing on an enormous range of examples from children's drawings to textbook illustrations, photo-journalism to fine art, as well as three-dimensional forms such as sculpture and toys, the authors examine the ways in which images communicate meaning.Features of this fully updated second edition include:new material on moving images and on coloura discussion of how images and their uses have changed through timewebsites and web-based imagesideas on the future of visual communication.Reading Images focuses on the structures or 'grammar' of visual design - colour, perspective, framing and composition - provides the reader with an invaluable 'tool-kit' for reading images and makes it a must for anyone interested in communication, the media and the arts.
Contents
Introduction 1. The Semiotic Landscape 2. Narrative RepresentationsDesigning Social Action 3. Conceptual Representations: Designing Social Constructs 4. Representation and Interaction: Designing the Position of the Viewer 5. Morality: Designing Models of Reality 6. The Meaning of Composition 7. The Materiality of Meaning - Surface and Inscription 8. The Third Dimension
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