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Full Description
We are at present caught between two worlds. Globalisation, networking and new communications technology mean that traditionally oriented companies are being replaced by new, non-linear, 'hypertext' structures. However, for many these are still a mystery. Based on his extensive practical experience as CEO of a multinational industrial group, Jacques Chaize provides simple tools enabling all levels of reader to better understand and live with the hypertext corporation and feel ready to take the leap into the future.
Contents
Introduction PART 1: HAVE WE BECOME OBSOLETE ? The Death Mask of Narcissus Crowded Markets and Silent Streets The Company is Virtual: we are not Citizens or Visitors ?: The Company and Society PART 2: TOWARDS THE HYPERTEXT COMPANY Knowing How to Become: A Short Treatise on Change The Fruit is Blind only the Tree can see: The Three Energies How to Change a Wheel without Stopping the Car I do Dialogue, and so do you ? The Robin, the Titmouse and the Bottle of Milk The Lessons of Hernan Cortes Conclusion