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Full Description
This hands-on manual provides Latinas with the tools they need to succeed at work by examining some of the societal and cultural obstacles that hinder their progress.
Despite being 20 million strong, Latinas represent America's most undervalued human resource. This career guide is the only one of its kind to focus specifically on empowering the working women of the Latina community to embrace success and build skills for workplace advancement.
The Latina's Guide to Success in the Workplace explores the complexity of the Hispanic/Latino identity and the impact of this culture on professional mobility. The author asserts that there are five obstacles which Latinas confront within their own belief system: the idea that women do not need an education; the assumption that the needs of men come first; a belief that it is sinful to desire money; the opinion that Latinas should not be ambitious; and the mindset that successful women in the United States lose their femininity. Throughout the book, up-to-date research, case studies, and inspirational interviews offer strategies for overcoming the cultural factors that limit Latinas and providing a roadmap for achieving success.
Contents
Foreword by Cathy Areu
Preface
PART I: The Latina in the 21st Century
ONE: Latinas in the Workplace: Strength in Numbers and Education
TWO: What the World and Your Family Expect of Latinas
THREE: Latinas, Careers, and the Well-Nurtured Future
PART II: Everything You've Always Wanted to Know About Succeeding in the Business World, but Were Afraid to Ask
FOUR: The ABCs of the Business World
FIVE: The Role of Women in the Business World
SIX: The Opportunities and Challenges Latinas Encounter in Their Careers
PART III: The Six Principles for Career Success
SEVEN: My Money, My Self: Why Latinas Need to Take Charge of Their Finances as a Prelude to Taking Charge of Their Careers
EIGHT: Yo Sí Valgo: Why Latinas Underestimate Their Worth and How to Turn the Pitfalls of Low Pay, Low Expectations, and Low Self-Esteem Around
NINE: Education for Career Advancement: What Every Latina Can Learn from Miami Cubanas
TEN: Mapping Out the Future: How Latina Strategies for Career Success Can Be Developed, Defined, and Refined
ELEVEN: Discipline Morning, Noon, and Night: Ending Excuses and the Malaise of False Humility
TWELVE: How to Identify Challenges That Sabotage: How Latinas Can Compartmentalize Their Family Lives and Their Careers
Notes
Index
