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Full Description
Gerd Gigerenzer's influential work examines the rationality of individuals not from the perspective of logic or probability, but from the point of view of adaptation to the real world of human behavior and interaction with the environment. Seen from this perspective, human behavior is more rational than it might otherwise appear. This work is extremely influential and has spawned an entire research program. This volume collects recent articles, looking at how people use "fast and frugal heuristics" to calculate probability and risk and make decisions. It includes the revised articles and newly written introduction that were first published in the hardcover edition. Its appeal is to a mixture of cognitive psychologists, philosophers, economists, and others who study decision making.
"Gerd Gigerenzer has created new, pathbreaking ways of thinking about human rationality. His ideas build on one another and are best seen as part of a coherent whole that is when the nature of his arguments emerges most clearly."-- Leda Cosmides, University of California Santa Barbara
Contents
Preface
1. Bounded and rational
2. Fast and frugal heuristics
3. Rules of thumb in animals and humans
4. I think, therefore I err
5. Striking a blow for sanity in theories of rationality
6. Out of the frying pan into the fire
7. What's in a sample? A manual for building cognitive theories
8. "A 30% chance of rain tomorrow"
9. Simple tools for understanding risks: From innumeracy to insight
10. The evolution of statistical thinking
11. Mindless statistics
12. Children can solve Bayesian problems
13. In the year 2054: Innumeracy defeated
References
Subject Index
Name Index
