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邦訳:2010年5月・文藝春秋
New in paperback. Hardcover was published in 2009. A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape. Auletta provides the fullest account ever told of Google's rise, shares the "secret sauce" of Google's success, and shows why the worlds of "new" and "old" media often communicate as if residents of different planets.