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Full Description
TECHNOLOGY STRATEGIES FOR THE HOSPITALITY INDUSTRY, 2/e examines technology strategies for the hospitality industry. KEY FEATURES: Exceptionally practical in approach, this edition includes a new chapter on technology in the casino industry and a new chapter on technology for meetings and events. A separate chapter is devoted to planning and investment as students learn what technology exists and how to use it succeed in the hospitality business.
Contents
1. If You Think You Don't Need to Know About IT, Think Again!2. Using Information Technology to Drive Competitive Advantage3. Computing Essentials4. Networks and Security5. E-commerce6. Restaurant Management Systems7. Hotel and Resort Technology8. Hotel Global Distribution Systems and Channels9. Databases10. Competing on Knowledge: How the Power of Information Can Enable Great Things11. Technology in the Casino Industry12. Technology for the Meetings and Events Industry13. Strategic Hospitality Technology InvestmentAPPENDIX I: Sample Request for Proposal (RFP)