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Full Description
Featuring a rich collection of cases, this book looks first-hand at hospitality management and explores where managers work, what they do and the real differences they can make. Organized in three parts, it describes the case method approach, reviews how to prepare cases for class discussion and includes 35 cases for teaching and learning. Enhancing managerial competency is emphasized throughout and readers are encouraged to examine managers behaving both effectively and ineffectively. While revealing much about hospitality businesses and practices, this book also provides a broad spectrum of experience that one would get only after a long and varied career.
Contents
Table of Contentsto the Case Method2. On Cases and the Case Method3. Toward Clearer Thinking4. Learning from Casework PART TWO: PREPARING CASES FOR DISCUSSION5. Preparing Cases, Steps 1-3: Initial Work6. Preparing Cases, Step 4: Analytical Work7. Preparing Cases, Step 5: Diagnostic Work8. Preparing Cases, Step 6: Action Planning9. Preparing Iceberg Cases, Searching for Information10. Outlines for Case Preparation and Case Reports PART THREE: CASES FOR DISCUSSIONListing of CasesAu Natural RestaurantAvis Rent-A-CarBagel HockeyBamboo GardenBar ManagerBellman's TaleBeta Beta FraternityBig Sky BluesBosnian Resettlement A, B, CBox TreeCabinet TeamCasino GrandeCroissant PlaceDanbury HotelEvergreen WillowsExclusive Resorts WorldwideExpatriate Manager's NotebookGroup ReportHarbor ViewHarrison Hotels Inc.Juan PerezJulie's CalKevin StewartMama Linguini'sMontville Hospital Dietary DepartmentOn the Way to the PinnacleProspector HotelSimon SaysSmokestack VillageStations Casinos Inc.Two Angel's InnVisit to McDonaldsWhat to Say?Whiteriver Golf and Country ClubWoodward Hotel