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Full Description
Strategy, Leadership and AI in the Cyber Ecosystem investigates the restructuring of the way cybersecurity and business leaders engage with the emerging digital revolution towards the development of strategic management, with the aid of AI, and in the context of growing cyber-physical interactions (human/machine co-working relationships). The book explores all aspects of strategic leadership within a digital context. It investigates the interactions from both the firm/organization strategy perspective, including cross-functional actors/stakeholders who are operating within the organization and the various characteristics of operating in a cyber-secure ecosystem.
As consumption and reliance by business on the use of vast amounts of data in operations increase, demand for more data governance to minimize the issues of bias, trust, privacy and security may be necessary. The role of management is changing dramatically, with the challenges of Industry 4.0 and the digital revolution. With this intelligence explosion, the influence of artificial intelligence technology and the key themes of machine learning, big data, and digital twin are evolving and creating the need for cyber-physical management professionals.
Contents
Section 1: Strategic leadership in the digital age
1. The evolution of AI and the human-machine interface
2. Digital leadership, ethics, and challenges
3. Integrating social media and warranty data for fault identification in the cyber ecosystem: A cloud-based collaborative framework
4. Getting it right: Systems Understanding of Risk Framework (SURF)
Section 2: AI: The cyber-physical management professional
5. Blockchain as a tool for transparency and governance in the delivery of development aid
6. A proposed OKR-based framework for cyber effective services in the GDPR era
7. Balancing privacy and public benefit to detect and prevent fraud
8. Securing the digital witness identity using blockchain and zero-knowledge proofs
9. Zero Trust networks, the concepts, the strategies, and the reality
Section 3: Digital 'hand-shake' of business
10. An analysis of the perceptions of the role of social media marketing in shaping the preferences of the electorate: A case study of the 2018 Colombian presidential election
11. Will the new security trends achieve the skin in the game? (Lesson learned from recent IOCs)
12. The role of social media, digitisation of marketing, and AI on brand awareness
13. The marketing situation of music public relation agencies in the United Kingdom in relation to client acquisition methods and client search behaviour
Section 4: Future digital landscape
14. The application of Industry 4.0 in continuous professional development (CPD)
15. A regulatory investigation into the legal and ethical protections for digital citizens in a holographic and mixed reality world
16. The implication of big data analytics on competitive intelligence: A qualitative case study of a real estate developer in the UAE
17. Commodification of consumer privacy and the risk of data mining exposure
18. Value of data as a currency and a marketing tool
