スティーブ・ジョブズなら、どうするか？ What Would Steve Jobs Do? : How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win

Sander, Peter

McGraw-Hill Professional Pub（2011/11発売）

• 製本 Hardcover:ハードカバー版／ページ数 215 p.
• 言語 ENG
• 商品コード 9780071792745
• DDC分類 658.401

基本説明

Presents the six-part business model Steve Jobs applied to make Apple the most valuable publicly traded manufacturing corporation in the world and the global model for business excellence.

Full Description

"Part of me admires the entrepreneurial acumen of this experienced commenter on innovation, marketing and economics: this is his 28th book on these subjects. After all, someone was going to write this book, so it might as well be someone who knows what he's talking about. That's what Steve Jobs would have done" Engineering & Technology, February 2012 "If you want to understand the Steve Jobs and Apple stories in a couple of hours, then this could be a useful read" People Management, February 2012NER(01): WOW