A Casebook of Strategic Corporate Social Responsibility : Towards Business Sustainability

著者名：Das Gupta, Ananda (EDT)

Springer（2021/12/04発売）

• 言語：ENG
• ISBN：9789811657184
• eISBN：9789811657191

Description

This casebook argues that corporate sustainability agendas should look beyond stakeholder demands and desires, towards strategic opportunities to achieve social and commercial benefits simultaneously. It encourages shifting focus from a strategic approach to a sustainable business practice. As the cases in the book highlight, it is in every company’s best interest to identify a manageable number of sustainability initiatives whose shared benefits—for society at large and the company—are significant and also substantially help the company strategically position itself in the competitive marketplace. Strategic sustainable business practices can lead to shared value creation, strengthening the company’s competitiveness and establishing a symbiotic relationship. Companies can achieve solid profits by doing good things for the environment; it is a “win-win” for society and for business. This casebook provides examples of multi-stakeholder partnerships that aim to create sustainable enterprises. Ideal for teaching purposes, after a brief introduction to the case method, the cases are presented with no comments or criticisms.

Table of Contents

Preface.-  Chapter 1. Introduction.- PART I: Framework and Strategy.- Chapter 2. Governance, and Responsible Management.- Chapter 3. The Fundamentals of Social Impact Management.- Chapter 4. How to strategize and apply CSR. Activities.- Chapter 5. Towards Competitive Advantage and Sustainability.- Part II: Case Studies.- 20 cases from all over the world covering both developed and emerging economies.