市場を超えた戦略:企業の視座からの政治経済学<br>Strategy Beyond Markets : Political Economy from the Firm's Perspective

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市場を超えた戦略:企業の視座からの政治経済学
Strategy Beyond Markets : Political Economy from the Firm's Perspective

  • 著者名:Persico, Nicola
  • 価格 ¥5,461 (本体¥4,965)
  • Cambridge University Press(2023/11/16発売)
  • ポイント 49pt (実際に付与されるポイントはご注文内容確認画面でご確認下さい)
  • 言語:ENG
  • ISBN:9781009393713
  • eISBN:9781009393690

ファイル: /

Description

All businesses operate under a set of rules – laws and regulations – that occasionally require updating. Improving these 'rules of the competitive game' can, sometimes, be vital for a business or industry to survive. Strategy Beyond Markets explains how the rules of the competitive game are changed, and what role the business sector can play in this change. Through the analysis of case studies, a new discipline called Strategy Beyond Markets is presented. It studies how business regulations–taxes, subsidies, compliance rules, production and marketability standards, licensing requirements–come about, and why they take certain forms. This discipline helps businesses operate effectively in the politico-regulatory arenas where the rules of the competitive game are made. Strategy Beyond Markets complements, but is fundamentally different from, the traditional discipline of Competitive Strategy.

Table of Contents

1. Introduction; 2. Illustrative examples; 3. How the rules of the competitive game change; 4. Elected officials and coalitions; 5. Coalition building; 6. Public Opinion Strategies; 7. Regulators; 8. Advocacy strategies with regulators; 9. Preemption; 10. Windows of opportunity; 11. SBM in society; 12. Competitive Strategy vs SBM; Afterword.

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