Description
Science Communication in a Crisis: An Insider’s Guide identifies the principal challenges that scientists face when communicating with different stakeholder groups and offers advice on how to navigate the maze of competing interests and deliver actionable science when the clock is ticking.
If a scientist’s goal is to deliver content and expertise to the people who need it, then other stakeholder groups—the media, the government, industry—need to be considered as partners to collaborate with in order to solve problems. Written by established scientist Christopher Reddy, who has been on the front lines of several environmental crisis events, the book highlights ten specific challenges and reflects on mistakes made and lessons learned. Reddy’s aim is not to teach scientists how to ace an interview or craft a soundbite, rather, through exploring several high-profile case studies, including the North Cape oil spill, Deepwater Horizon, and the 2021 Sri Lanka shipping disaster, he presents a clear pathway to effective and collaborative communication.
This book will be a great resource for junior and established scientists who want to make an impact, as well as students in courses such as environmental and science communication.
Table of Contents
Introduction
PART I The Characters
1 Our Hero, the Scientist
2 The Supporting Cast: Villain … or Partner?
PART II The Crisis
3 How a Crisis Response Unfolds: The Role of the Scientist
4 Who Writes the Narrative?
5 Winner Takes All
6 Piece by Piece
7 Countering Scientific Misinformation
8 Legal Challenges: The Erosion of the Scientific Deliberative Process
PART III Lessons Learned
9 Starting a Conversation: How to Talk about Science
10 Interdisciplinary Teamwork
11 How Communication Can Make You a Better Scientist
Conclusion: The Pathway to Success
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