African Language Media

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African Language Media

  • 言語:ENG
  • ISBN:9781032395272
  • eISBN:9781000847123

ファイル: /

Description

This book outlines how African language media is affected by politics, technology, culture, and the economy and how this media is creatively produced and appropriated by audiences across cultures and contexts.

African language media can be considered as a tool for communication, socialization, and community that defines the various identities of indigenous people in Africa. This book shows how vernacular media outlets including radio and television, as well as native formats such as festivals, rituals and dance, can be used to influence all facets of local peoples’ experience and understanding of community. The book also explores the relationship between African language media sources and contemporary issues including the digitalization conundrum, peace and conflict resolution, identity formation, hate speech and fake news. Furthermore, it shows how local media can be used for development communication purposes during health and environmental crises. The book includes cases studies demonstrating the uses, experiences and activities related to various forms of media available in African languages.

This book will be of interest to scholars in the field of communication and media studies, health and environmental communication, journalism, African studies and anthropology.

Table of Contents

SECTION 1: MEDIA REPRESENTATIONS, TEXT, CONTEXT AND AFRICAN LANGUAGE MEDIA

  1. Introduction: African Language Media: Past, Present and Future
    Mpofu Philip, Fadipe Israel A. & Tshabangu Thulani
  2.  

  3. A Peek into Afrinet-24 Domestication of Foreign Films in Nigerian Indigenous Languages
    Ihuoma Okorie
  4.  

  5. Relevance of Cultural Studies’ approaches to news media production and consumption analyses in an African context
    Margaret Jjuuko
  6.  

  7. Television cinema in indigenous/African languages, Are we there yet? The portrayal of Women in Naiza Boom films
    Mabika M. and Moffat B
  8.  

  9. Hausa Folk Music and the challenges of Sustainability in the Nigerian Entertainment Industry
    Gideon A. Danja
  10.  

     

    SECTION 2: DIGITAL TECHNOLOGY AND AFRICAN LANGUAGE MEDIA

  11. (Dis) continuities of indigenous language radio on social media: The case of South Africa’s Motsweding FM and Radio Zimbabwe
    Tshepang, B. Molale and Philip Mpofu
  12.  

  13. Reinterpreting Technological Language: The Use of Social Media Emojis to Construct New Meanings in IsiXhosa Language
    Quatro Mgogo and Sinoyolo Nokutywa
  14.  

  15. The purpose of minority language media and the digital shift: the case of "Der Nordschleswiger"
    Sergiusz Bober and Craig Willis
  16.  

  17. Podcasting Covid19 in indigenous languages: Interrogating audio psychology and political anthropomorphism
    Jennings Joy Chibike
  18.  

     

     

    SECTION 3: HEALTH AND ENVIRONMENTAL CRISIS AND AFRICAN LANGUAGE MEDIA

  19. The Role of Traditional Town Criers: Using Indigenous Yoruba Language in COVID-19 Awareness on Radio for Rural Dwellers in Lagos
    Akpan Uwanna
  20.  

  21. A Critical Analysis of the Kwayedza newspaper’s Ethical Coverage of COVID-19 Crisis in Zimbabwe (March 2020- December 2021)
    Witness Roya
  22.  

  23. How does the indigenous language media in Malawi report on health crises such as recent COVD 19 global pandemic and HIV/AIDS?
    Muyanga Ziba
  24.  

  25. Trends in Indigenous Language Media Use for Rural Crime Preventions in South African Region
    Bosilong Pearl Kgomotso & Fortune Mahlatse Tsutsa
  26.  

     

    SECTION 4: AUDIENCE PERCEPTION, PARTICIPATION, ETHNIC, IDENTITY FORMATION AND AFRICAN LANGUAGE MEDIA

  27. The importance of audience participation in the success of community radio
    Moffat B., Osunkunle O.O., Mabika M. and Moffat
  28. Culture de la Paix in Central Africa: Building ‘communities of affect’ and safe spaces through Sango broadcasts
    Fabiìola Ortiz dos Santos
  29.  

  30. Marginalised voices: A reception analysis of Omurari FM’s Okaruveze Kovaremane radio programme for people living with disabilities
    Marina Matundu and Hatikanganwi Mapudzi
  31. Women’s Participation through Indigenous Language Media and it’s Outcomes, An analysis on Community Radio and Women in Northern Ghana
    Manfred Kofi Antwi Asuman and Moodley Subeshini
  32.  

     

    SECTION 5: CORPORATE COMMUNICATION, PRACTICE-BASED STUDIES AND AFRICAN LANGUAGE MEDIA

  33. Reimagining Indigenous African music through the Lens of urban concert halls
    Evans Netshivhambe
  34.  

     

    SECTION 6: BEAT ANALYSIS, PEACE JOURNALISM AND AFRICAN LANGUAGE MEDIA

  35. Socio-Cultural Issues in Ayinla Omowura's Music: Lessons for Social Decadence-Free Society
    Bakenne, Nureni Aremu and Ogundeyi Olanrewaju John
  36.  

  37. Explicatures and Implicatures in Selected abcderian Yoruba Poetry
    Olukemi Bolade Adesina
  38.  

  39. The Use of Traditional Communication in Public Protests: Evidence from Nigeria
    Moses Ofome Asak and Sunny Mbazie
  40.  

  41. In Conclusion: African Language Media
    Mpofu Philip, Fadipe Israel A. & Tshabangu Thulani

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