Popularizing Japanese TV : The Cultural, Economic, and Emotional Dimensions of Infotainment Discourse

著者名：Ergül, Hakan

Routledge（2018/10/26発売）

• 言語：ENG
• ISBN：9780367583590
• eISBN：9781317190370

Description

Over the past years, the view has emerged that Japanese TV is dominated by an infotainment mode of discourse. The book extends this view, detailing and interpreting the cultural, economic, and emotional dimensions of this communication phenomenon from an ethnographic perspective. It examines the complex ways in which infotainment works in an advanced capitalist society. As such, this is more than a book about Japan; it is a work that fits within media ethnography and cultural studies, and appeals to readers interested in the question of how television, at the heart of the global media stream, successfully turns into a persuasive, intimate, and powerful member of a televisual audience-family through carefully engineered televisual discourses, linguistic/non-linguistic component, audiovisual strategies, and economic and cultural elements.

Drawing on ethnographic observations in TV stations in two major cities, Sendai and Tokyo, the book reveals several essential components embedded within infotainment discourse. Thus, this book not only provides a panoramic picture of a core phenomenon in Japanese broadcasting since the 2000s but also discusses how both cultural discourses and economic considerations influence contemporary television broadcasting.

Table of Contents

Introduction 1. "No TV. No Life!" The Centrality of Television and Infotainment in Contemporary Japan 2. Backstage Tales: Infotainment Under Construction 3. Television for Sale by Owner: The Political Economy of Infotainment 4. Infotainment, Intimacy, and Crafting a Televisual Uchi 5. Discussion, Implications, Conclusions