Description
Evaluation Strategies for Communicating and Reporting has been thoroughly revised and updated creating 75% new material and 34 new case examples. The Second Edition provides worksheets and instructions for creating a detailed communicating and reporting plan based on audience needs and characteristics. Authors Rosalie T. Torres, Hallie Preskill, and Mary E. Piontek cover advances in technology including Web site communications, Web and videoconferencing, and Internet chat rooms. Also mentioned are several additional topics for consideration, including communicating and reporting for diverse audiences and for multi-site evaluations.
Table of Contents
Preface
Acknowledgements
1. Introduction
Individual Learning
Group Learning
Organizational Learning
Learning Approach to Evaluation
Organization of the Book
2. Understanding and Planning for Effective Communicating and Reporting
Purposes of Communicating and Reporting
Timing
Audiences
Individual, Group, and Organizational Learning
Overview of Communicating and Reporting Formats and Options
Developing a Communicating and Reporting Plan
Summary
3. Communicating and Reporting Strategies to Facilitate Learning
Making Contents Easy to Assimilate
Short Written Communications
Interim Reports
Final Reports
Executive Summaries
Newsletters, Bulletins, Briefs, and Brochures
News Media Communications
Web Site Communications
Summary
4. Communicating and Reporting Strategies to Maximize Learning
Potentially Interactive Formats
Fully Interactive Formats
Summary
5. Creative Forms of Communicating and Reporting
Photography
Cartoons
Poetry
Drama
Summary
6. Additional Considerations for Communicating and Reporting
Communicating and Reporting for Diverse Audiences
Communicating Negative Findings
Integrating Quantitative and Qualitative Evaluation
Developing Recommendations
Multisite Evaluations
Summary
7. Issues and Opportunities for Evaluation Practice
Breadth and Depth of Skills Evaluators Need
Evaluator Roles
Time for Collaboration
Misinterpretation/Misuse of Findings
Organizational Readiness for Evaluation
Parting Thought
Appendix A: Key Terms
Appendix B: Summary of Chapter 3 Implementation Tips, Guidelines, and Cautions
Appendix C: Summary of Chapter 4 Implementation Tips, Guidelines, and Cautions
Appendix D: Summary of Chapter 5 Implementation Tips and Cautions
Appendix E: Summary of Chapter 6 Implementation Tips and Cautions
References
Index
About the Authors
