ツーリズム研究のための調査法:学生向けテキスト<br>Research Methods for Tourism Students

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  • 電子書籍

ツーリズム研究のための調査法:学生向けテキスト
Research Methods for Tourism Students

  • 著者名:Durbarry, Ramesh (EDT)
  • 価格 ¥9,881 (本体¥8,983)
  • Routledge(2017/12/12発売)
  • ポイント 89pt (実際に付与されるポイントはご注文内容確認画面でご確認下さい)
  • 言語:ENG
  • ISBN:9780415673181
  • eISBN:9781351336185

ファイル: /

Description

This introductory guide offers innovative ideas and strategies to students undertaking their first social science research work. Academically rigorous yet accessible, it uses a systematic step-by-step approach to illustrate the research process and its applications to the tourism industry. Students are presented with numerous examples and case studies, linking theory with practice.

The textbook provides a balanced coverage of both qualitative and quantitative methods, accompanying students throughout the process of selecting a research topic and specifying research questions, aims and objectives. A range of pedagogical features such as discussion questions, practical tips and examples enable students to review the literature, understand models and methodologies, analyse and interpret data (quantitative and qualitative) and ultimately write up their findings.

Featuring contributions by a group of academics with expertise in their respective fields, the book provides a comprehensive and engaging introduction to research methods. This is an essential resource to tourism students and will also be of interest to researchers in any social science subject.

Table of Contents

Table of Contents

PART 1: Nature of Research and Process

  1. Introduction Ramesh Durbarry
  2. Philosophical Disputes in Research Prabha Ramseook-Munhurrun and Ramesh Durbarry
  3. The Research Process Ramesh Durbarry
  4. Developing a Research Proposal Ramesh Durbarry and Anjusha Durbarry
  5. Reviewing the Literature Anjusha Durbarry and Ramesh Durbarry
  6. Research Ethics Ramesh Durbarry
  7. PART 2: Conceptual Framework and Research Methods

  8. Developing a Conceptual Framework Ramesh Durbarry
  9. Qualitative Research Paul Beedie
  10. Quantitative Research Ramesh Durbarry
  11. Mixed Method and Triangulation Prabha Ramseook-Munhurrun and Ramesh Durbarry
  12. Using the Internet as a Research Tool and E-Method: Netnography Hania Janta
  13. Online Surveys Hania Janta
  14. Sampling Ramesh Durbarry and Anjusha Durbarry
  15. PART 3: Analysing Data, Research Writing and Presentation

  16. Analysing Qualitative Data Sally Everett and Areej Shabib Aloudat
  17. Grounded Theory and Data Analysis Sally Everett, Areej Shabib Aloudat and Ramesh Durbarry
  18. Analysing Qualitative Data Using NVivo Sally Everett and Areej Shabib Aloudat
  19. Analysing Quantitative Data Ramesh Durbarry
  20. Analysing Quantitative Data Using SPSS Ramesh Durbarry
  21. Writing the Research Report Richard Sharpley
  22. Making presentations Ramesh Durbarry

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