広告、商業空間と都市<br>Advertising, Commercial Spaces and the Urban

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広告、商業空間と都市
Advertising, Commercial Spaces and the Urban

  • 著者名:Cronin, Anne M.
  • 価格 ¥10,117 (本体¥9,198)
  • Palgrave Macmillan(2010/07/28発売)
  • ポイント 91pt (実際に付与されるポイントはご注文内容確認画面でご確認下さい)
  • 言語:ENG
  • ISBN:9780230216808
  • eISBN:9780230283015

ファイル: /

Description

Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with spaces of the city

Table of Contents

Introducing Commercial Spaces The Industry and the City: Knowledge Practices as Commercial Experiments Mobility, Market Research and Commercial Aesthetics The Commodity Rhythms of Urban Space Fabulating Commercial Spaces: Mediation, Texts, and Perception Perceiving Urban Change in Detroit and Manchester: Space, Time and the Virtual The Commercial Vernacular of Advertising: Public Space, Commercialisation and Public Address

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