Description
Recently, there has been a fundamental shift in the global health and wellness industry from disease treatment to preventing chronic diseases. The use of nutraceuticals and functional foods in prevention efforts could lead to a decreased dependency on drugs. The pharmaceutical industry recognizes this shift; however, serious concerns have arisen regarding the claimed efficacy, quality, and safety of products used as medical foods.
This book examines the consumer and industry mindshift, including the scientific evidence of these foods as effective adjuncts to pharmacotherapy during all stages of treatment of various diseases, thus indicating that pharmaceuticals and nutraceuticals can and should coexist. It details quality, safety, and efficacy of foods, drugs, and nutrients; marketing and product positioning; regulatory perspectives; biomarkers and metabolites; probiotics; food/drug interactions; and future industry trends. In addition, food bioactives represent diet-based molecules that perform physiological roles related to disease prevention and treatment. As such, a considerable overlap exists between food bioactives and drugs—this book presents the case for comparing and contrasting foods versus drugs in several models of health and disease.
Table of Contents
Redefining Nutraceutical and Functioning Foods as Part of a
Journey from Pharma to Nutra
R.B. Smarta
Holistic Health through Nutrition, Diet, and Nutraceuticals for
Prevention and Treatment
R.B. Smarta
A Paradigm Shift from Cure to Prevention and Treatment
R.B. Smarta
Traditional and Modern Medicine: Filling the Gap
Dilip Ghosh
QUALITY–SAFETY–EFFICACY: THREE MANTRAS
Drug–Nutrient Interactions: Their Role in Clinical Outcomes
Dilip Ghosh
Existing and Innovative Models of Health and Disease:
Elaborating on Foods versus Drugs
R.B. Smarta
MARKETING AND PRODUCT POSITIONING
Market Dynamics and Evolution in Nutraceuticals
R.B. Smarta
Business Perspective
R.B. Smarta
Science to Business Viability
R.B. Smarta
REGULATORY PERSPECTIVE
The Role of Nanoparticles in Both Nutraceutical and
Pharmaceutical Products
Dilip Ghosh
A Regulatory Perspective of Nutraceuticals and
Phytomedicines in India
R.B. Smarta
UNDERPINNING SCIENCE
Vitamin E in Health and Wellness: What Would Be the Ideal
Therapeutic Dosage
Dilip Ghosh and Rohit Ghosh
Clinical Applications of Metabolites and Metabolomics
Dilip Ghosh
NEW JOURNEYS THROUGH CATEGORIZATION
Medical Foods: A New Domain in the Food–Drug Interphase
Dilip Ghosh
Probiotics: From Bench to Market
Dilip Ghosh
The Combination of Foods and Drugs: Advantages and
Drawbacks
R.B. Smarta
FUTURE TRENDS
The Role of Food Bioactives in Disease Prevention
R.B. Smarta
The Journey from Personalized Medicine to Personalized
Nutrition
Dilip Ghosh
Quality Controversies in Phytopharmaceuticals
Dilip Ghosh
Index
