Description
First Published in 1992. This is a collection of eight articles covering different elements of organisational capability and competitive advantage. The areas included are managerial enterprise, Corporate Strategy and accounting, the influence of the Trade Mark, a look at the marketing case study of the Ferranti Group, history of Japan's Post-war steel industry, American graduate business schools and responses to market for corporate control in 1950s Britain.
Table of Contents
Chapter 1 Introduction Organisational Capability and Competitive Advantage, Charles Harvey, Geoffrey Jones; Chapter 2 Managerial Enterprise and Competitive Capabilities, Alfred D. ChandlerJR; Chapter 3 Corporate Strategy and Accounting Systems: A Comparison of Developments at Two British Steel Firms, 1898窶�1914, Gordon Boyce; Chapter 4 The Neglected Intangible Asset: The Influence of the Trade Mark on the Rise of the Modern Corporation, Mira Wilkins; Chapter 5 Marketing in the Second Industrial Revolution: A Case Study of the Ferranti Computer Group, 1949窶�63, Geoffrey Tweedale; Chapter 6 Industry Structure as a Competitive Advantage: The History of Japan窶冱 Post-war Steel Industry, Patricia A. O窶傳rien; Chapter 7 Serving America窶冱 Business? Graduate Business Schools and American Business, 1945窶�60, Susan Ariel Aaronson; Chapter 8 Regulatory Responses to the Rise of the Market for Corporate Control in Britain in the 1950s, Richard Roberts;
