Description
The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.
Table of Contents
Chapter 1 Introduction, Antti Haahti; Chapter 2 Industry characteristics and internationalization processes in small firms, Håkan Boter, Car in Holmquist; Chapter 3 Forms and extent of success factors, Hans J. Pleitner, Jürgen Brunner, Margrit Habersaat; Chapter 4 Entrepreneurial profiles and strategies for the larger market, Erwin A. Fröhlich, J. Hanns Pichler; Chapter 5 International orientation and external resource dependence of Nordic engineering firms, Petri Ahokangas; Chapter 6 Export orientation in open markets, Per-Anders Havnes, Johanne Sletten, Arild Saether; Chapter 7 Export orientation, Yvonne Prince, Koos A. van Dijken; Chapter 8 Small firms' international strategies and performance, Harold G.J. Gankema, Peter S. Zwart, Koos A. van Dijken; Chapter 9 Internationalization and ownership, Rik Donckels, Ria Aerts; Chapter 10 Strategic management of British SMEs, Graham Hall, Peter Naude;
