The Local Exemplary Company

著者名：Makoto Kanda【著】/Toru Takai【著】/Toho Area Research Institute，a General Incorporated Foundation

生産性出版（2026/03発売）

内容説明

As Japan faces rapid population decline, the sustainable growth of regional companies has become an increasingly important challenge. This book presents an empirical study of six companies based in Fukushima Prefecture―Arena Co., Ltd., Norin Co., Ltd., Kutsurogi Yado Co., Ltd., Honeys Holdings Co., Ltd., Daishichi Sake Brewery Co., Ltd., and Nippon Zenyaku Kogyo Co., Ltd.―that have expanded beyond their local markets while maintaining strong regional roots.

The authors describe such firms as “Zaichi-Chochi companies,” enterprises that remain embedded in their local communities while extending their activities beyond regional boundaries.

Through case analyses, the book examines how these companies leverage managerial resources, identify market opportunities, develop new markets, and build competitive advantages. It also explores how organizational structures and management practices evolve as companies expand beyond their original regional base.

Drawing on real corporate cases, this book offers valuable insights into the growth strategies of regional enterprises in contemporary Japan.

目次

Preface
Prologue
Born-local, trans-local enterprises contribute to the region by expanding their businesses beyond it.
Part One
Expanding Business Beyond the Prefecture
Chapter 1
Arena Co., Ltd.
Leading the World with Ultra-Dense Component Mounting
Technology
Chapter 2
Norin Co., Ltd.
A Circular Business Model to Revitalize Japan’s Forestry
Chapter 3
Kutsurogijyuku Co., Ltd.
A Hot Spring Inn Ever Popular with Guests
Part Two
Expanding Business Internationally
Chapter 4
Honeys Holdings Co., Ltd.
Responding Swiftly to Changing Times
Chapter 5
Daishichi Sake Brewery Co., Ltd.
Positioning the Brand as a Leading Global Sake Producer
Chapter 6
ZENOAQ (Nippon Zenyaku Kogyo Co., Ltd.)
Toward a Society of Human　Animal Coexistence
Epilogue
Learning Growth Management from Born-local,
Trans-local Enterprises
Afterword
Appendix
Appendix Expansion of Fukushima-Based Enterprises
into Out-of-Prefecture and Overseas Markets :Findings
from the Prefectural Business Survey
References