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Full Description
Anyone can self-publish a book. But publishing well—creating a book that sells and turning writing into a sustainable career? That takes strategy, persistence, and a deep understanding of the hard truths about the publishing world.
In Tough Love for Indie Authors, publishing expert Keri-Rae Barnum and literary agent Amy Collins reveal what it really takes to succeed in self-publishing. Whether you're dreaming of bestseller status, aiming for a full-time author career, or trying to figure out why your book isn't selling, this book delivers the insights you need. Packed with hard-earned wisdom, smart strategies, and a healthy dose of humor, this no-nonsense guide will help you navigate the indie publishing landscape like a pro—without falling for shortcuts or empty promises.
Inside, you'll discover: what separates successful indie authors from those who struggle; how to publish like a pro, from writing and editing to cover design and distribution; the real keys to book marketing beyond wishful thinking and spammy social media posts; why treating your writing like a business is non-negotiable for real, lasting success; how self-publishing can open doors to traditional publishing, agents, and foreign rights deals; and the biggest mistakes indie authors make—and how to avoid them.
This isn't another "feel-good" book with vague advice. It's a tough-love roadmap to building a sustainable author career through smart, strategic action. So if you're ready to ditch the "overnight bestseller" myth, embrace the work ahead, and truly win at self-publishing, start with Tough Love for Indie Authors.
Sibylline Press is proud to announce its new imprint, Sibyl Writing Craft, dedicated to providing definitive titles on writing craft and the book business for writers.
Contents
Tough Love for Indie Authors: An Honest Look at What It Takes to Win in Self-Publishing
By Keri-Rae Barnum; Foreword and Contributions by Amy Collins
Introduction
Part I: To Be or Not To Be . . . A Publisher
Chapter 1: Publishing Paths: Choose Your Road
Chapter 2: Why Indie Is a Power Move
Chapter 3: Write What Sells (Without Selling Out)
Chapter 4: Genre Is a Promise, Make Sure You Keep It
Chapter 5: What Does Success Look Like for You?
Chapter 6: What It Really Takes to Win in Self-Publishing
Chapter 7: Finding Your Dream Team (While Avoiding Scams)
Chapter 8: How to Build Sustainable Success
Part II: Creating a Book That Sells
Chapter 8: Editing Like a Publisher
Chapter 9: Cover Design That Sells
Chapter 10: Formatting That Works (and Sells)
Chapter 11: Packaging Your Book Like a Pro
Part III: Publishing Like a Pro
Chapter 12: Your Book's Journey: From Idea to Inventory
Chapter 13: Production Timelines and Publishing Schedules
Chapter 14: ISBNs, Metadata, and Retail Readiness
Chapter 15: Self-Publishing Platforms
Chapter 16: Beyond POD: Offset Printing
Chapter 17: Think Like a Publisher, Act Like a CEO
Chapter 18: Distribution, Wholesalers, and What They Actually Do
Part IV: Marketing and Selling Your Book
Chapter 19: Building an Author Platform That Doesn't Suck
Chapter 20: Marketing That Actually Works
Chapter 21: Mastering Amazon
Chapter 22: The Sales Materials Every Indie Author Needs
Chapter 23: Getting Into Bookstores
Chapter 24: Getting Into Airport Stores
Chapter 25: Getting Into Libraries
Part V: Scaling Your Author
Chapter 26: DIY PR vs. Hiring a Publicist
Chapter 27: Long-Term Marketing Strategies
Chapter 28: Scaling Up: Turning One Book into a Career
Chapter 29: Ready to Win at Self-Publishing?
Glossary of Terms
Appendices: Checklists & Templates
