Full Description
In the fast-evolving digital landscape, understanding the potential of generative AI is a strategic advantage. This book can serve as an easy to read introduction to the topic of the transformative power of AI in content creation, customer engagement, and operational efficiency. By deciphering complex AI concepts into practical insights, we empower decision-makers to envision innovative strategies, foster cross-industry collaborations, and navigate ethical considerations. The book will help executives and business decision makers to harness the immense potential of generative AI responsibly, ensuring data integrity and compliance while fostering a competitive edge.
The book is focused on (1) Explaining in jargon-free language what Generative AI, and AI in general, (2) What problems they solve, and (3) What technologies make them possible.
What You Will Learn
How generative AI models are built, how they generate new data or content, and the underlying algorithms powering these processes
Various practical applications of generative AI in business contexts
The challenges that could arise during the integration of generative AI into business processes
Who This Book is For
This book is meant to be bought and read by busy executives and business leaders
Contents
Chapter 1: Unraveling the Basics of Generative AI.- Chapter 2: Exploring the Transformative Potential of Generative AI.- Chapter 3: Revolutionizing Content: Generative AI in Marketing and Advertising.- Chapter 4: Elevating Customer Interactions with Generative AI.- Chapter 5: Streamlining Operations through Generative AI.- Chapter 6: Pioneering Products with Generative AI.- Chapter 7: Charting the Course: Strategies for Successful Generative AI Implementation.- Chapter 8: Navigating Risks and Legalities of Generative AI.- Chapter 9: Quantifying Success: Evaluating the ROI of Generative AI Initiatives.- Chapter 10: Looking Ahead: Preparing for the Future of Generative AI.
