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Description
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"We live in times of innovation, which still becomes more and more important in a globalizing free market economy. A more sustainable, healthy, suitable, and fair empowerment of employees and intrapreneurs, as well as a more systematic, complete, and also sustainable strategy, are becoming the New Essentials for lasting innovation and business success. They also drive the economy, GDP, and our standard of living. These two new assays are of highest importance for these topics. They review and advance the famous Harvard Strategy concepts, which were initially developed at HBS, Harvard Business School, and focus, as a major topic, on Sustainable Intrapreneurship in the firm, and all organizations in the public and private sector. Today, both, Sustainable Strategy and Sustainable Intrapreneuring increasingly become the Future of Entrepreneurship. They better enable innovation and competitiveness also by rendering it fairer. Thus, these updated concepts are needed today, more than ever before, due to the ongoing market trends and developments, new innovation pressures, and against the background of market saturation, ambidextrous strategy management, and progressive corporate growth."
