グローバルなイノベーション管理(第3版)<br>Managing Global Innovation : Uncovering the Secrets of Future Competitiveness (3rd ed. 2008. X, 807 p. w. numerous figs. 24,5 cm)

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グローバルなイノベーション管理(第3版)
Managing Global Innovation : Uncovering the Secrets of Future Competitiveness (3rd ed. 2008. X, 807 p. w. numerous figs. 24,5 cm)

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  • 製本 Hardcover:ハードカバー版/ページ数 700 p.
  • 商品コード 9783540254416

基本説明

Investigating more than 1000 R&D laboratories of 80 companies. The third edition has been completely revised and updated incorporating international R&D research up to 2004.

Full Description

What are the secrets of competitive R&D on a global scale? Based on research with hundreds of R&D executives from more than 80 companies and 1000 R&D laboratories, this work presents fresh concepts and trends in global R&D management. It also includes case studies from 22 best-practice companies that show how to put these concepts into practice.

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