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Full Description
This book takes up the obtrusive problem of visual representation of fiction in contemporary Russian book design. By analyzing a broad variety of book covers, the study offers an absolutely unique material that illustrates a radically changing notion of literature in the transformation of Soviet print culture to a post-Soviet book market. It delivers a profound and critical exploration of Russian visual imaginary of classic, popular, and contemporary prose. Among all the carelessly bungled covers of mass-published post-Soviet series the study identifies gems from experimental designers. By taking a comparative approach to the clash of two formerly separate book cultures, the Western and the Soviet, that results both in a mixture of highbrow and lowbrow forms and in ideological re-interpretations of the literary works, this book contributes to opening an East-West dialogue between the fields of Russian studies, contemporary book and media history, art, design, and visual studies.
Contents
Acknowledgements.- Introduction.- 1. Research Design.- PART I: Russian Book Design from the Soviet Period to Present.- 2. The Soviet Hardback Revolution.- 3. Perestroika and Post-Soviet Re-Design.- 4. Russian Book Design Today.- PART II: Changing Values in Visual Representation of Literature.- 5. The Classic Returns: Anton Chekhov's Dama s sobachkoi.- 6. The Western World in a Russian Pocket? James Hadley Chase's Ves' mir v karmane.- 7. The Kaleidoscopic Images of Viktor Pelevin's Generation "P".- PART III: Three Generations of Russian Book Designers.- 8. Book Artist or Designer?.- 9. Arkadii Troianker: Nonconformist Book Experiments in Changing Media.- 10. Andrei Bondarenko: From the Bright Underground to Dark Clouds.- 11. Outlook on the Next Generation: Aleksandr Utkin's New Printed Classics.- Conclusion.- Notes.- Bibliography.
