Customer Value Generation in Banking : The Zurich Model of Customer-Centricity (Management for Professionals)

Customer Value Generation in Banking : The Zurich Model of Customer-Centricity (Management for Professionals)

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 195 p.
  • 商品コード 9783319368795

Full Description

The banking sector is undergoing a process of fundamental transformation - mainly due to the challenges of digitalization, insistent customers, regulation and a volatile economic environment.

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