- ホーム
- > 洋書
- > ドイツ書
- > Social Sciences, Jurisprudence & Economy
- > Social Sciences
- > social sciences in general
Full Description
The topic of reputational crisis in the banking sector has received
increasing attention from academics and practitioners. This book presents
expert contributions that cover three main aspects: first, an extensive review
of the literature on reputational risk in the banking sector aimed to identify
the relationships between causes, effects, stakeholders, and key
qualitative-quantitative variables involved during the reputational crisis of a
bank; second, devising a conceptual framework for management of reputational crisis
in banking, and finally, testing this framework with the results of an
empirical analysis carried out by observing key variables of some known cases
of reputational crisis relating to international banks and proposing case
studies regarding the dynamic process of reputation management.
Contents
Frontmatter. - Part I: Theoretical Foundations. .- Chapter 1: Reputation,
Reputational Risk And Reputational Crisis In The Banking Industry: State Of The
Art And Concepts For Improvements. - Chapter 2: Reputation,
Reputational Crisis And Corporate Social Responsibility Of Banks: Measurement
And Relationships.- Part II: Learning From Case
Studies.- Chapter 3: The Libor Case And
Focus On Barclays.- Chapter 4: The Case Study Of
Goldman Sachs.- Chapter 5: The Case Study Of
Lehman Brothers.- Chapter 6: Unicredit And
Reputation: A Journey Integrating Stakeholders' Perceptions Into Business
Planning And Strategies.- Chapter 7: Intesa Sanpaolo: A
Case Study On Reputation Management And Its Relationship To Corporate Social
Reputation.- Part III: From Experience To
Knowledge.- Chapter 8: Managing Reputation:
Reflections And Operational Suggestions.
