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Full Description
Since the first publication of The Way to Wealth in the 1750s millions of aspiring entrepreneurs have used Benjamin Franklin's advice to create and maintain profitable businesses. Franklin was a phenomenon - a statesman, scientist, inventor, entrepreneur and best-selling author. Many of his maxims and proverbs have become part of the fabric of western society: "Early to bed and early to rise makes a man healthy, wealthy and wise"; "Nothing but money is sweeter than honey"; "If you would have your business done, go; if not, send"; "Creditors have better memories than debtors." Franklin died a hugely wealthy man and he is still listed in the Wealthy 100: The 100 Wealthiest Americans in History. In Benjamin Franklin's The Way to Wealth Steve Shipside interprets Franklin's text for the modern day. Twenty-first century readers will discover how to:* Be the driver, not the drone;* Practice your luck;* Suppress the desire to acquire;* Invest in your number one asset, you;* Tackle time thieves.Benjamin Franklin's The Way to Wealth is not a substitute for the original. Its purpose is simply to illustrate the timeless nature of Franklin's insights by bringing them to life with modern financial examples. Shipside's brilliant interpretation of The Way to Wealth is an inspiring companion to one of the most famous and influential books ever written.
Contents
Introduction 1. Use it or lose it 2. Be the driver, not the drone 3. Play the time zone game 4. No pain, no gain 5. So are you feeling lucky? 6. Slugs, speedsters and dead sharks 7. Debt and despair 8. To thine own self be true 9. Conduct your own annual review 10. Don't micromanage 11. The devil is in the detail 12. Keeping retail real 13. If you have to shop, shop smart 14. Death and taxes? 15. Many a mickle 16. Down, but not out 17. World wide timewaster 18. Invest in your number one asset: you 19. Eating the elephant 20. Do be do be do...21. Be physically fit enough to earn a fortune 22. Quality time 23. Tackle those time thieves 24. Making the most of your working week 25. It's not a good time 26. You snooze... You win! 27. The art of the tart; rate tart quick start 28. D-day 29. Know the score 30. Saving the day 31. Not saving but drowning 32. Don't get bogged down in the bad times 33. Get help 34. DIY 35. Building your own brand 36. The kind of credit that doesn't come with aprs 37. Don't sell yourself short - get that rise 38. Work smarter, not harder 39. Beware of bargains 40. Look beyond the purchase price 41. Customer retention 42. Don't get too cocky 43. Prepare for the worst 44. Make friends with a mentor 45. Go for it 46. Managing others 47. Think ahead 48. Don't fall behind your business 49. Be ready to listen 50. Be careful out there 51. Don't stop because you make it 52. Be realistic Index
