Multidisciplinary Perspectives on Cross-Border Trade and Business

Abdul-Talib, Asmat-Nizam (EDT)/ Zakaria, Norhayati (EDT)/ Abdul-Latif, Samshul-Amry (EDT)

Business Science Reference（2021/12発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 375 p.
• 言語 ENG
• 商品コード 9781799890720
• DDC分類 658.049

Full Description

Cross-border business transactions have become increasingly important due to new norms of conducting business. Cross-border business has led to the emergence of multiple business opportunities and challenges to various stakeholders. Such global reality cannot simply be ignored; thus, business entities that operate across national borders need to fully employ global business strategies to compete and survive in the dynamic global environment.

Multidisciplinary Perspectives on Cross-Border Trade and Business captures a multi-faceted outlook on international business phenomena, particularly when cross-border businesses are severely affected by global crises such as the COVID-19 pandemic. This book discusses the perspectives of stakeholders from both developed and developing countries as they handled international crises including the COVID-19 pandemic. Covering topics such as knowledge acquisition, internationalization, and small and medium enterprises, this book is an essential resource for business executives, practitioners, policymakers, graduate and post-graduate students of government or business administration, professors, researchers, and academicians.