新興市場とBRIC諸国の未来 Emerging Markets and the Future of the BRIC Nations (New Horizons in International Business series)

新興市場とBRIC諸国の未来<br>Emerging Markets and the Future of the BRIC Nations (New Horizons in International Business series)

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新興市場とBRIC諸国の未来
Emerging Markets and the Future of the BRIC Nations (New Horizons in International Business series)

Kedia, Ben L. (EDT)/ Aceto, Kelly (EDT)

ウェブストア価格 ¥29,034（本体¥26,395）
Edward Elgar Publishing Ltd（2015/10発売）
外貨定価 UK£ 94.00
ポイント 263pt

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製本 Hardcover:ハードカバー版／ページ数 208 p.
言語 ENG
商品コード 9781783479757
DDC分類 658.049

Full Description

In 2008, it appeared that the BRIC nations' economies would continue to provide growth opportunities for businesses of all kinds. After a decade of unprecedented growth, however, Brazil, Russia, India, and China have unexpectedly slowed. In this innovative book, expert contributors diagnose and examine the factors that might be responsible for the changing trends in the BRIC and other emerging market economies and that may determine the future course of these economies and their prospects for sustained growth.This volume offers valuable insights into a wide range of issues pertaining to emerging economies that demand the attention of researchers and practitioners. In particular, contributors explore topics such as the importance of innovation, internationalization trends of emerging market firms, sustainability and social issues, market liberalization and entrepreneurship, consumer behavior and customer relations.

Rigorous scholarly research, including empirical work, and perspectives from emerging markets make this an essential resource for doctoral students, business academics and executives, and politicians and policy makers involved in developing nations and their economies.

Contributors: P.C. Bhattacharya, T.V. Bilgili, M. Bishop, S.S. Graça, B.L Kedia, A.H. Kirca, C. Li, R. MitraI, I. Naoumova, J. Pancras, M. Peterson, V.A. Rebiazina, R.K. Reddy, A.G. Rozhkov, M.M. Smirnova, Y. Song, M. Zobnina

Contents:

Preface

PART I ECONOMIC GROWTH AND INTERNATIONALIZATION
1. Forging Ahead with Innovation: The Importance of Institutions and Factor Markets to the Continued Development of the BRICS
Ben L. Kedia, Rama Krishna Reddy, and Tsvetomira V. Bilgili

2. Internationalization of Firms from Emerging Markets: Summary of Findings Based on Three Meta-Analyses
Ahmet H. Kirca

PART II SOCIAL CONTEXT AND ENVIRONMENTAL SUSTAINABILITY
3. Sustainability in the BRICS and Beyond: An Examination of the Sustainability Society Index
Mark Peterson and Melissa Bishop

4. Environmental Sustainability as Competitive Driver in Emerging Markets
Rahul Mitra

5. Gender Balance and Economic Outcomes in Russia, India and China
Prabir C. Bhattacharya

PART III LIBERALIZATION AND ENTREPRENEURSHIP
6. Liberalization of the Electricity Market in Russia - the Tool of the Growing Democracy or Dictatorship?
Irina Naoumova

7. Startup Development, Investments, and Growth Barriers
Margarita Zobnina

PART IV MARKETING IN EMERGING MARKETS
8. Forging Global B2B Relationships through Effective Communication
Sandra S. Graça

9. The Demonstration Effect of Consumption across Cities in China: Evidence from the Automobile Market
Yiping Song, Chenxi Li, and Joseph Pancras

10. Customer Orientation in Emerging Markets: Concepts and Empirical Tests
Alexander G. Rozhkov, Maria M. Smirnova, and Vera A. Rebiazina

Index