『変わる世界の小売業：ロ－カルからグロ－バルへ』（原書） International Retailing （2ND）

Sternquist, Brenda

Fairchild Books（2007/06発売）

• 製本 Hardcover:ハードカバー版／ページ数 612 p.
• 言語 ENG
• 商品コード 9781563674907
• DDC分類 746

基本説明

邦訳：2009年10月・新評論

Full Description

International Retailing, 2nd edition, lays the groundwork for understanding the retail environment in key countries around the world, including Australia, Korea, India, China, and members of the European Union. It concentrates on how legal, social, and economic measures have affected the distribution of consumer goods throughout the world and provide a conceptual framework for understanding future trends.