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Full Description
"Social learning is a fundamental shift in how people work leveraging how we have always worked, now with new, more humanizing tools, accelerating individual and collective reach, giving us the resources to create the organization, and the world, we want to live in."
In this newly revised and updated edition of The New Social Learning, Tony Bingham and Marcia Conner dispel organizational myths and fears about social media. By sharing the success stories of socially engaged companies and people, the much-anticipated second edition persuasively makes the case for using social media to encourage knowledge transfer and real-time learning in a connected and engaging way.
As Steve LeBlanc noted, "Social learning thrives in a culture of service and wonder. It is inspired by leaders, enabled by technology, and ignited by opportunities that have only recently unfolded." Brand-new case studies about innovative organizations such as Boston Children s Hospital, National Australian Bank, LAZ Parking, Sanofi Pasteur, Cigna, CENTURY 21, and Roche Pharmaceuticals illustrate cutting-edge social learning approaches that cultivate environments where great people can do their best work. The New Social Learning lays the foundation for improving the way you engage with colleagues, collaborate with teams anywhere in the world, and build workforce capability. Take the next step to connect skills and knowledge and move your own organization forward as you reclaim and revolutionize workplace learning.
Contents
Foreword by Daniel H. Pink...viiAcknowledgments...xiIntroduction...xiii Reach Out and Connect...1The Workplace Has Changed...5What Is the New Social Learning?...8Moving Theory Into Practice...14Four Changes That Shift Work...18Is This Learning?...32How to Respond to Critics...37The Next Level...49Informing Decisions...50Embark on the Journey...55Get Clear About Your Challenges...62 Determine What's in It for People...65 Reach Out to Your Partners and Stakeholders...70 Identify Quick-Win Opportunities...74 Initiate, Seed, and Spur on Activity...77 Encourage Champions...83 Differentiate Benefits...86 Establish Guidelines and Road Rules...90 Serve as a Positive, Visible Example...91 Measure Things That Matter...95 Trust People and Share, Share, Share...98Transition and Engage...103Set Your Sights High...106Strategy 1. Invite People Onto the Dance Floor...107Strategy 2. Obsess About Getting Back Your Time...112Strategy 3. Foster a Sense of Community...120Strategy 4. Identify Value Markers...127Strategy 5. Ensure People Are Digitally Literate...136Strategy 6. Focus on Increasing Collective Smarts...139Strategy 7. Work Out Loud...147Strategy 8. Earn and Build Trust...150Strategy 9. Use Rich Media to Look People in the Eye...153Strategy 10. Curate to Focus Attention...162Never Give Up...165At Times,We All Make Mistakes...169Don't Underestimate the Power of Culture...171Don't Focus on the Tools...173Don't Neglect to Get Leadership on Board...174Don't Expect That Employees Will Automagically" Engage...177Don't Make Social Learning an Extra Thing to Do...180Don't Be Mistrustful of Your People...181Don't Structure Information Flows to Model Your Org Chart...185Don't Choose Just Any Tool...188Don't Aim for Perfection...189Don't Be Too Timid...191Don't Allow Failures to Define You and Your Work...193Analyze Insights and Returns...197Look Back to Look Forward...199Use Lightweight Analysis...206Analysis 1: Perspective...207Analysis 2: Engagement...215Analysis 3: Connectedness...219Analysis 4: Fiscal Fitness...222Analysis 5: Impact...228Analysis 6: Influence...231Analysis 7: Attention...234Analysis 8: Capacity...239Analysis 9: Change...246Analysis 10: Fill Holes...248Yet What About Learning?...252In-Person Learning Reimagined...255Intentional Encouragement...256Inclusive Diversity...258Impassioned Hearts...259Growing Together...261Speaker, Teacher, Audience, Student...264Takeaway...275Recommendations...280 Appendix: Social Media Governance...283Notes...287Further Reading...305Glossary of Social Learning Lingo...311About the Authors...321Index ...323
