- ホーム
- > 洋書
- > 英文書
- > Business / Economics
Full Description
If food is nourishment to a person, money is sustenance for most nonprofit organizations. Yet many small organizations rely on one-off efforts and get-rich events in place of real fundraising strategies. Just because an organization is small, or volunteer-run, or located in a rural area, does not mean its leaders can't professionalize their fundraising, establish effective processes, and build genuine relationships that will lead to the ultimate goal: people giving to people.
Beyond the Bake Sale: Fundraising for Local History Organizations meets organizations where they are, cutting through all of the assumptions and mumbo-jumbo, taking professional fundraising strategies and scaling them to an accessible level. Designed specifically for small cultural heritage organizations, this book is written with their unique challenges in mind. From caring for objects-based collections to succeeding with minimal (or no) permanent staff to grant writing for those who've never written grants, this book is for local history organization leaders doing critical work to care for our shared history.
Complete with explanations, examples, and thought-provoking questions, this book challenges local history leaders to brainstorm, communicate, experiment, and plan. Blank worksheets encourage readers to put ideas down in writing and establish processes to build upon. Whether read cover to cover or used as a reference text for specific topics, users will find material that begins with a broad overview before narrowing to focus on tips and tactics that will help grassroots fundraisers feel more comfortable, confident and confident in their efforts.
Above all else, this book is grounded in the idea that fundraising is an intentional, people-focused process built on genuine, personal relationships. This philosophy should be as accessible to leaders at small cultural heritage organizations as to anyone else doing important nonprofit work in their communities.
Contents
Dedication
Acknowledgements
Preface
Section 1: Organizing Your Organization
Chapter 1: Fundraising Perception and Reality
Chapter 2: Nonprofit Basics
Chapter 3: A Fundraising Overview
Chapter 4: Plans and Priorities
Chapter 5: Budgets
Chapter 6: Charitable Giving
Section 2: Mastering the Fundraising Cycle
Chapter 7: Identify
Chapter 8: Cultivate
Chapter 9: Ask
Chapter 10: Steward
Chapter 11: Annual Fundraising Plan
Chapter 12: Case for Support
Section 3: Refining Your Approach
Chapter 13: Involving Your Board
Chapter 14: Annual Giving and Membership
Chapter 15: Major Gifts and Targeted Project Funding
Chapter 16: Grant Writing
Chapter 17: Special Events
Chapter 18: Volunteers
Chapter 19: Evaluation
Chapter 20: Fundraising for Local History
About the Author
