Creating the Revolutionary Artist : Entrepreneurship for the 21st-Century Musician

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Creating the Revolutionary Artist : Entrepreneurship for the 21st-Century Musician

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  • 製本 Hardcover:ハードカバー版/ページ数 252 p.
  • 言語 ENG
  • 商品コード 9781538109915
  • DDC分類 338.4778

Full Description

As traditional music career paths become increasingly scarce, 21st-century musicians must reach out to new and diverse audiences to ensure career success and sustainability. Many universities and conservatories now offer entrepreneurship courses for their students, but musicians already in the working world must also learn to build relationships with their communities, jumpstart and fund new initiatives, engage new audiences, and ultimately create successful and meaningful careers.

Creating the Revolutionary Artist challenges performers to build increased audiences through creative action and community involvement. Based on Mark Rabideau's revolutionary online text The 21CM Introduction to Music Entrepreneurship, this book will jumpstart the careers of musicians and artists in all styles and at all levels as it lays out business and project management acumen within a talent-driven spirit of civic-mindfulness.

Drawing together the real-world wisdom of world-class musicians and educators, the book includes strength identification and idea creation exercises, inspiring case studies, and a toolkit of how-to guides to lead the reader through a successful community-based project and on to a rewarding career in the arts.

Contents

Acknowledgments
Foreword
How to Use this Book
Background
1.To Be a 21st-Cetury Musician
2.Exploring Curiosity: Finding Opportunities to Make a Community Impact
3.Assessing Your Strengths: Tenacity and the Superpowers
4.Thinking about Creativity: Fueling the Imagination
5.Building a Team: Collaboration and Networking
6.Problem Solving: Developing Solutions that Work for You
7.Diversity and inclusivity: Abandoning Bias and Listening to Voices Unlike Our Own
8.The Business Side: Laying the Groundwork for a Successful Project
9.From Inspiration to Action: Your Project Takes Flight
10.Getting the Word Out: Storytelling, Marketing, and Communications Strategy
11.Finding the Funds: Donations, Grants, and Finance Management
12.From Single Project to Rewarding Career: Continuing the Revolution
Epilogue
Toolkit
Index
About the Author

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