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Full Description
O'Sullivan/Sheffrin/Perez 5e uses questions to drive student interest, then applications to illustrate concepts, and then tools to practice economic concepts. Students come into their first Economics course thinking they will better understand the economy around them; the choices our government, international governments, businesses, and individuals make. Unfortunately, many don't get answers to those questions when they complete the course. O/S/P uses chapter opening questions, applications that explain and tie to those questions throughout the chapter, and chapter ending tools to help students actively internalize economics.
Contents
PART 1Economics? Appendix: Using Graphs & Percentages Ch 2: Key Principles of Economics Ch 3: Exchange and Markets Ch 4: Demand, Supply, and Market Equilibrium Part 2: The Basic Concepts in Macroeconomics Ch 5: Measuring a Nation's Production and Income Ch 6: Unemployment and Inflation Part 3: The Economy in the Long Run Ch 7: The Economy at Full Employment Ch 8: Why Do Economies Grow? Appendix: A Model of Capital Deepening Part 4: Economic Fluctuations and Fiscal Policy Ch 9: AD/AS Ch 10: Fiscal Policy Ch 11: The Income Expenditure Model Appendix: Formulas for Equilibrium Income & the Multiplier Ch 12: Investment and Financial Markets Part 5: Money, Banking, and Monetary Policy Ch 13: Money and the Banking System Appendix: Formula for Deposit Creation Ch 14: The Federal Reserve and Monetary Policy Part 6: Inflation, Unemployment, and Economic Policy Ch 15: Modern Macroeconomics: From the Short Run to the Long Run. Ch 16: The Dynamics of Inflation and Unemployment Ch 17:Macroeconomic Policy Debates Part 7: The International Economy Ch 18: International Trade and Public Policy Ch 19: The World of International Finance Part 8: A Closer Look at Demand and Supply Ch 20: Elasticity: A Measure of Responsiveness Ch 21: Market Efficiency and Government Intervention Ch 22: Consumer Choice with Utility Theory Appendix: Consumer Choice with Indifference Curves Part 9: Market Structures and Pricing Ch 23: Production Technology and Cost Ch 24: Perfect Competition: Short Run and Long Run Ch 25: Monopoly and Price Discrimination Ch 26: Market Entry and Monopolistic Competition Ch 27: Oligopoly and Strategic Behavior Ch 28: Controlling Market Power: Antitrust and Regulation Part 10: Externalities and Information Ch 29: Imperfect Information and Disappearing Markets Ch 30: Public Goods, Taxes, and Public Choice Ch 31: External Costs and Environmental Policy Part 11: The Labor Market and Income Distribution Ch 32: The Labor Market, Income, and Poverty Ch 33: Unions, Monopsony, and Imperfect Information



