中小企業のための競争力ある情報管理 Competitive Information in Small Businesses : By Thomas Chesney

Chesney, Thomas

Kluwer Academic Pub（2003/03発売）

• 製本 Hardcover:ハードカバー版／ページ数 194 p.
• 言語 ENG
• 商品コード 9781402011757
• DDC分類 658.4038

基本説明

Suggests an approach to crafting strategy, developing new processes and designing information sytems to support these processes that could realistically be used by the average small business.

Full Description

This volume is about strategy and information systems, examining the relationship between these topics and the problems that small businesses face. It suggests some solutions, principally an approach to crafting strategy, developing new processes and designing information systems to support these processes that could realistically be used by the average small business, i.e. one with limited resources of time, money and knowledge. Emphasis is placed on the crucial role of creativity in the process of strategy and information system design, the importance of getting staff involved in these activities, and the vital issue of communication between strategists, software users, and information system developers, historically an area that has caused problems. This book treats those areas and shows how improvement can be achieved.