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Full Description
Shepherd your firm through its next digital transformation initiative
Only 1 in 200 digital transformations finish on time, within budget, and realize the planned benefits. To avoid the same fate, you must understand why so many fail, and some succeed. In Intelligent Change: The Science Behind Digital Transformations, a team of renowned project management and digital transformation experts delivers a how-to manual for expansive technology change initiatives at firms of all types and sizes. The authors rely on a systematic review of over 1800 publications, interviews with 160 top-level managers, and fieldwork studying 150 digital transformation projects to bring you research- and data-backed strategies you can implement at your own organization to ensure your own project provides business value.
Learn what strategies work and why. Understand which strategies don't work and what pitfalls to avoid. You'll find step-by-step guidance on how to execute a digital transformation using the keys to successful change initiatives, including:
Establishing ownership amongst your front-line managers and staff that goes beyond mere support and promotion of the change
Building trusting relationships between the different levels of your organization
Creating effective two-way communication between the planners of the technology change and the ground-level staff implementing it
Perfect for managers, executives, entrepreneurs, founders, and other business leaders, Intelligent Change is also a must-read for project managers and IT professionals tasked with shepherding their companies through their next major technological change.
Contents
Acknowledgements 2
Dedication 3
Contents 4
Foreword 5
Introduction 7
Chapter 1: What is Managing Change and Digital Transformations? 13
Chapter 2: The Business Case for Change Management 31
7 Levers for Implementing Successful Change Management 43
Chapter 3: Lever #1: Clear Reason for Change 52
Chapter 4: Lever #2: Defined Approach to Managing Change 65
Chapter 5: Lever #3: Early Involvement of Users 86
Chapter 6: Lever #4: Management Ownership 107
Chapter 7: Lever #5: Effective Communication 127
Chapter 8: Lever #6: Effective Training 151
Chapter 9: Lever #7: Establishing Trust-Based Relationships 170
Conclusion - Designing Better Transformations 188
Appendix - Change Management in action 200
Appendix - Statistical Results in Detail 207
About the Authors 231
