International Business and Global Integration : Empirical Studies (University of Reading European and International Studies)

Casson, Mark (EDT)

Palgrave Macmillan（2014/01発売）

• 製本 Paperback:紙装版/ペーパーバック版
• 言語 ENG
• 商品コード 9781349126071
• DDC分類 337

Full Description

Multinational enterprises have played a crucial role in postwar international economic integration. They have promoted intra-firm trade, technology transfer and internal movements of capital and human resources. This important book provides wide-ranging new evidence on their role in globalising the service sector - especially financial services - in establishing international networks of R & D and in developing trade and investment linkages in Asia. Particular attention is given to the participation of multinationls in management contracts and joint ventures, and the significance of this for host country industrial policy.

Contents

Preface - Acknowledgements - Introduction; M.Casson - Western Joint Ventures in China; M.Casson & J.Zheng - Western Multinationals in the Indian Pharmaceutical Industry; M.Casson & S.Singh - International Business Strategies in the European Service Sector: A Comparative Study; J-P.Esperanca - The Impact of Multinational Banks on International Financial Centres; P.Campayne - Global Integration through the Decentralisation of R & D; M.Casson, R.D.Pearce & S.Singh - Cultural Determinants of Corporate Excellence in an Integrated World Economy: The Impact of National Cultures on Organisational Performance; C.Nicolaidis - The Prospects for European Investment in LDSc; A.Webster - Bibliography - Index