Management Information Systems:Managing the Digital Firm, Global Edition + MyLab MIS with Pearson eText (18TH)

Management Information Systems:Managing the Digital Firm, Global Edition + MyLab MIS with Pearson eText (18TH)

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  • 言語 ENG
  • 商品コード 9781292750484

Contents

Part 1. Organizations, Management and the Networked Enterprise

Information Systems in Global Business Today
Global E-Business and Collaboration
Information Systems, Organizations and Strategy
Ethical and Social Issues in Information Systems

Part 2. Information Technology Infrastructure

IT Infrastructure and Emerging Technologies
Foundations of Business Intelligence: Databases and Information Management
Telecommunications, the Internet and Wireless Technology
Securing Information Systems

Part 3. Key System Applications for the Digital Age

Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
E-commerce: Digital Markets, Digital Goods
Artificial Intelligence
Enhancing Decision Making with Data Analytics and Business Intelligence

Part 4. Building and Managing Systems

Building Information Systems
Making the Business Case for Information Systems and Managing Projects
Managing Global Information Systems

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